© Masaaki Inoue / BOUILLON
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© Masaaki Inoue / BOUILLON
Text description yielded by the architects. This interior project for atmos BLUE Omotesando is in a busy area just off Meiji-dori and Omotesando intersection. For atmos, who continue to transmit high-street culture, it was significant to create a space slightly out of the fabulous, detached from the context of the area, despite its position in Harajuku.
© Masaaki Inoue / BOUILLON
As one progresses toward the back, the site becomes slightly irregularly shaped, with the rear side extending diagonally to the colorful from the midway of the store. Therefore, we allowed to divide the impression of the store roughly into two areas beyond the facade, which plays an important role in communication and media.
© Masaaki Inoue / BOUILLON
Floor Plan
© Masaaki Inoue / BOUILLON
Naturally, sneakers are placed in the front section near the main street. The store design focuses on sneakers, the main merchandise, to attract customers in a space composed of temporary single-pipe scaffolding, with fixtures made of light iron as the base material of the interior to build a rough and abandoned impression. In addition, the interior was planned to evoke a street-like atmosphere typical of atmos by installing line lighting consisting of grit line material in the atrium.
© Masaaki Inoue / BOUILLON
© Masaaki Inoue / BOUILLON
Moving toward the back of the tend, the ceiling lights, the glass tile flooring, and the simple apparel fixtures with thin sequence in an area highlighted by a grid combine, and a futuristic white position emerges, contrasting with the derelict atmosphere of the sneaker zone in the foreground. The apparel and cash register areas are functionally plump with lighting and mirrored walls. We believe that by getting the flow of people into the back of the creation, we were able to create a mechanism to separate the tend from the hustle and bustle of the street.
© Masaaki Inoue / BOUILLON